Perspectives

Beware of the Great “Black-Boxing” in AI
Perspectives

The lack of transparency in AI technology, especially in the context of creative industries like advertising, poses significant risks to human understanding and authenticity.

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A Professional Writer Thinks About AI
Perspectives

Generative AI may be the most game-changing technology for writers since the invention of the PC. Will it usher in new opportunities or push us out the door?

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Progress and an Open Mind to Change
Perspectives

Being open-minded is essential to adopting a healthy approach to change. AI is no exception.

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Why Generative AI Makes Sense for Advertising
Perspectives

Our founder explores why generative AI is the future of advertising.

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Do you make decisions with your gut, or with data?
Perspectives

Let's take a look at whether it's better to make decisions with your gut or with data

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